Annie Rodriguez, co-founder of Caley Cosmetics and Indigo Private Label Cosmetics is a San Antonio native with roots in the beauty business. She attended the Fashion Institute of Design and Merchandising in Los Angeles where she received a degree in Product Development along with her B.S. in Business. She spent several years working in the fashion industry of downtown L.A. as a designer for contemporary women’s apparel brands. Later following the footsteps of her mother and grandmother, discovering a career in the beauty industry. She moved back to San Antonio in 2015 to join the family business of making and marketing cosmetics. They now operate one of the first full-scale manufacturers of non-toxic makeup in the country and have recently launched the newest brand of natural makeup, Caley Cosmetics.